New Logo Reveal
Book Display , Conversations / August 5, 2017

Hello All. I wanted you, as Spirit Guardians, to be the first to see the new logo.   What does this logo mean? I wanted three things to be incorporated. The cog or gear, from my first book. Technology. Paranormal or supernatural. While nothing in this world is perfect. we have to start somewhere. I hope everyone likes it.   Why a logo? The family and I watch the show ‘The Profit’ and one of the main staple in business is brand and logo. Think Walmart acquiring their new logo, or everyone identifies Target with its specific logo. You see the logo, and you inherently associate the company with the logo.   First Phase: The first step or phase will be the covers. I am working on these now. Rather than a pic of me and a small bio, each is being replaced with the new logo. Current   After     Second Phase: Later as I add more content (books and material), the logo will be used. I have an idea for events and will share it when it becomes available. Also,  the logo will replace my online foot print as well.   Additionally: I am in the process of…

What I learned from Published Illustrators and Authors
Book Display , Conversations / August 1, 2017

I had the opportunity to hear some illustrators and authors. On Wednesday, July 26th, Ellen Oh, E.B. Lewis, Joe Cepeda, and Kent Nerburn provided insights on being published illustrators and authors. The panel was geared toward children’s books at the Fort Smith, Arkansas main library. I was able to glean a couple of interesting things. 1) The editor is no longer in charge of choosing the author/story to be published. 2) The gatekeepers are not holding onto what is being accepted, rather what is being distributed. In the past, to be published it was the editor that decided what was chosen. He or she would comb through the submissions in the attempt to find that diamond. That is no longer the case. Today it’s all about the bottom dollar and companies are choosing what is to be published. Not by the good storyline or character, rather how well that story can be marketed, promoted, and consumed by the readers. IE: can we sell it. A quick Google search will reveal five trade book publishers as the major players. Those are Hachette Book Group, HarperCollins, Macmillan Publishers, Penguin Random House, and Simon & Schuster. These are the primary U.S. divisions of…